Press & Media
Everything you need to write about Bestie. If you need something else, email [email protected].
About Bestie
Ready-to-use descriptions. Pick the length that fits.
Bestie is an AI companion for iPhone that remembers your life.
Bestie is the friend in your phone who remembers everything. She reads your screenshots, remembers the lore, and gives you the real take — not what sounds nice.
Bestie is an AI companion for iPhone that builds a genuine memory of your life over time. Unlike generic chatbots, she reads your screenshots, recalls past conversations, and develops an understanding of who you are — your relationships, your goals, the small details that matter. She speaks like a real friend: honest, warm, and unfiltered. Built for people who want more from AI than polite small talk.
Key Facts
Brand Guidelines
Name
Always "Bestie" with a capital B. Never lowercase "bestie" in body text, and never "Bestie AI" or "Bestie App."
Pronouns
Bestie is "she/her" in product context. She's a friend, not a feature.
Do
- Describe her as a friend, companion, or the friend in your phone
- Say "she remembers," "she reads screenshots," "she knows you"
- Reference her memory and honesty as key traits
Don't
- Call her a chatbot, virtual assistant, or AI tool
- Call her a therapy app or mental health service
- Call her an AI girlfriend or romantic companion
In the Press
Coming soon. In the meantime, try her yourself.